Date of publication: 2017-09-01 12:06
You can learn from websites about writing, but there 8767 s a lot of superficial advice and websites are often not organized in the best way for learning. So, I 8767 d also suggest you read some books about writing.
Went through the whole article and I appreciated that you actually used your recommendations within the article itself. Thank you for the advice. One additional idea for this site could be making use of the width of the page (I need to out or scroll like crazy to scan the article).
I lead the web editorial team for a government department. My role is to ensure web content is optimized according to the specifications and style guidance laid out in government policies and directives. These policies are based on usability, findability and accessibility.
Yes, it 8767 s tough isn 8767 t it? We need to write for both scanners (as if they 8767 re wild animals) and readers. We have to make our writing work at both levels. You may find this article about turning scanners into readers useful: https:///get-busy-people-to-read-your-blog-post-word-by-word/
You mention web reading differs from print reading, but I suspect print reading, especially for business, will become more like web reading as documents are digitized and we grow accustomed to 8775 lazy 8776 reading. It 8767 s changing the human language from the inside out!
Immaturity extends beyond a person’s legal entrance into adulthood. Cheryl G. Healton, dean of Global Health at . says, “The executive function [of the brain]…is really not fully developed until…over 76” (Hartocollis). If, through someone else’s experience, has better knowledge about these issues, then the government raising the age limit to 76, for a majority of them, is right when people aren 8767 t fully prepared to comprehend such actions psychologically.
Just like the panther makes a fast decision whether to follow a scent trail or not, your web visitor decides quickly whether your site is useful or not. So if your site looks complicated with a lot of options to choose from, they click away to check out another website.
Research suggest that comprehension of text is lower on mobiles than on desktops because of the lack of context (you can see less text at once on a small screen). This means you have to use even shorter sentences and simpler words to get your message across. You can find more info in Jakob Nielsen 8767 s Alertbox.
Many of these questions aren 8767 t at all appropriate for someone writing a persuasive speech. Take the question about life existing other than on earth. The only argument that should convince anyone that life exists other than on earth would use definitive scientific evidence. And if we had that, there wouldn 8767 t be an argument in the first place.
Hi Henneke. It 8767 s a great sum up points for writing a content for a website. I completely agree with the fact that reading a book and reading something on a web page is very different from each other. I am a content writer myself and few points mentioned here are sure to be helpful in my future work. Keep updating us!! Thank you!!
Maybe several people have said something similar? The Quote Investigator suggests the quote if from Blaise Pascal, but who knows maybe he 8767 s wrong?
Journalists call this way of writing the inverted pyramid. In newspaper articles the most newsworthy information comes first before details and background information. Even if you only read the first paragraph of a newspaper story you still understand the big picture.
Hello Henneke, thanks for a very interesting article. How does this technique work with the text to image ratio and do search engines also like to be able to scan read?